Circularity Gap Report¶

Friesland¶

Friesland is pioneering a path toward a circular economy through an integrated, locally driven approach that harnesses the power of regional collaboration. At the heart of this transformation is the belief that circularity is not only about closing material loops, but about creating a future-proof economy that together addresses social, environmental, and economic challenges.

Through a powerful coalition of businesses, governments, and knowledge institutions — known as the “Frisian Model” — Friesland has built a strong foundation for circular innovation rooted in local strengths. As the region looks ahead to 2035, it aims to enhance its impact by strengthening data systems, driving innovation through targeted support, and fostering deeper collaboration at regional, national and international levels. Continued investment in policy, education, and innovation will be essential to scaling its circular economy.

Friesland’s cooperative, data-driven, and action-oriented approach demonstrates how regional ecosystems can lead the way in circular economy transitions — offering a scalable model for others around the world.

An integrated regional approach: the Frisian Model¶

Friesland’s circular transition is driven by an integrated and collaborative framework known as the Frisian Model. This model is powered by a Triple Helix of engaged leaders from business, government, and academia—an ambitious alliance. The Circular Friesland association acts as an independent and connecting force, ensuring that regional efforts are guided by a shared ambition for circularity. With 80% of circular economy activity happening at the regional level, Friesland shows how place-based leadership can accelerate systemic change.

Circular economy as a means to tackle broader challenges¶

Friesland approaches the circular economy as a tool for creating a better world — not just through environmental gains, but by addressing wider societal and economic challenges. The region’s broad vision is anchored in seven pillars and driven by companies committed to building a resilient, inclusive, and sustainable future. Circularity here is a catalyst for positive change, grounded in local values and future-proof thinking.

A transformed economy through key regional clusters¶

Friesland’s new economy is taking shape through dynamic regional clusters focused on water technology, materials, and soil — areas where the region holds deep expertise. These clusters are driving innovation, creating new business models, and offering practical solutions to global challenges. With the motto “global challenges, local solutions” Friesland is showing how regions can act as engines of global transformation.

Taking local action and monitoring progress¶

The region backs its ambition with monitoring and accountability. CGR Friesland tracks progress using key environmental, economic, and social indicators, helping stakeholders identify what’s working and where gaps remain. Real-world case studies show circularity in action across sectors, highlighting tangible impact.